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Thursday, 21 March 2013

Promotional Mix for Web Zone

Consumer oriented:

We will distribute our Samples in universities and official meetings.

Trade oriented:
Allowances and discounts will be given if someone wants to work as a retailer. 



Promotion Schedule
Steps
Output
Period of time
Arguments
1
 Personal selling February 09 to September 09 To enter into market.
2
 Magazines ads Mid-March to June The target market will then match an image with the name of the product more easily. The recognition of Web Zone will be faster.
3
 Sample distribution April to September To get potential buyers to try Web Zone and to create an addiction to it.
4
 Outdoors May to September Putting ads in specific places where professional people gathers and hangs out will create an increased awareness of Web Zone.
5
 Publicity All the time Use of E-mailing to make the general public aware of the existence of Web Zone.



Posted by at 06:18
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